#VISUAL RETAILING 4 MOCKSHOP PROFESSIONAL#
Whether you are selling clothes, hardware, electronics, food, or anything else, a professional visual merchandiser can be an important asset to your team. A nicely dressed mannequin can encourage a person to seek out an outfit and accessories that they may not have originally been looking for. It can also help them discover new products and solutions. Grow sales – When done effectively, visual merchandising can increase sales by directing people to the products they want or need. Visual merchandising helps create a positive shopping experience for customers so that they will be more likely to return for future visits. It encourages people to come into the store, and can help guide them in finding the right product for their needs. With MockShop all of your product data is highly visual, making it easier to plan, manage and execute better collections for your store.
It gives a business a sense of identity and brand consistency.Įngages the shoppers – An attractive and welcoming store creates a positive first impression. Create digital mock up stores instead of physical ones. all the dragging - and - dropping, eliminate the need for physical mock shops. For example, a franchise business might want all its franchisees to have the same promotional displays. Benefits of Mockshop More effective visual merchandising that drives. Reflects your brand – A good visual merchandising display stays in-line with the company’s overall brand. Location: Bassett Job Description: Visual Merchandising and Style Manager High Point, NC & Bassett, VA The Role: The Visual Merchandising and Style Manager is responsible for the overall visual display and style direction of the retail stores as it relates to display and merchandising of the product, as well as the styling of the product within all photography for the brand. They are professionally trained and may be tasked to manage the following:Īll types of retail stores can benefit from visual merchandising. The students will utilize Mockshop in a given virtual retail space to freely co-design merchandise display applications. They combine marketing principles, retail merchandising knowledge, and creativity to use the space and layout of the store to present the store’s inventory in a positive way. The researcher will then work with students in visual merchandising classes in the College of Design, who are also representative of young consumers in Minnesota, on a visual merchandising co-design process. Its ultimate purpose is to use the retail space to generate more sales.Ī visual merchandiser is the person behind the magic. Visual merchandising is a marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract customer attention. Anyone who has ever walked into a retail store has seen visual merchandising at work.